Chineasy – Shaolan

Taiwan-born entrepreneur ShaoLan first began developing the Chineasy characters as a way to teach her own English-speaking children to read traditional Mandarin Chinese, by creating a visual connection to the words.

As well as providing users with a memorable way to understand the characters, Chineasy aims to offer those living in the West an insight into Chinese culture in a visual format.

“Chineasy’s aim is to bridge the gap between the East and the West. I want to give the west a real understanding of China and an appreciation of Chinese culture through their own eyes rather than layers of packaging and manipulation.”


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